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Tiramisu for Breakfast x Mejuri

I know many people can be nervous to put their foot-in-the-door into the real world, but I’m lucky to say it wasn’t entirely like that for me. During my Spring semester of 2019, I enrolled in a class called ‘User Experience’ (I blogged about this class before! Check it out here) My professor at the time, Christina Dick who is the Founder of Tiramisu for Breakfast offered me the intern position and of course I said yes! Tiramisu for Breakfast is an agency who is heavy on PR, marketing and social media. TFB does anything from influencers campaigns, industry analysis, focus groups, branded events, and SO much more… the list goes on.

Since I’ve returned to TFB, I wanted to make a blog post about the things I enjoy, but also relates to my internship. If you seen throughout my fashion blogs, I’m a part of the Mejuri Fine Crew. I’ve been in love with Mejuri since I saw them on social media and their presence was beautifully done through their culture and aesthetics. I love their minimalism, simplicty, yet luxury jewelry. The pieces I have from Mejuri ranges anywhere from necklaces, earrings and rings. I personally love their earrings, they’re absolutely timeless. Each necklace I received from them are well made and you can feel the quality of the craftsmanship- which I believe is a huge ethical value in a brand.

I’ve added blog posts on how I style my Mejuri jewelry. I love layering my necklaces or wearing alone, depending on my top. I love wearing as many rings as I can, due to having such tiny fingers- which in fact, Mejuri actually holds my ring size which is INCREDIBLE… considering that I can’t find rings in my size anywhere! Just another reason why I’m obsessed with them. You can’t go wrong with earrings whether you’re having a chill day or going out for lunch. Earrings are a girls best friend. It can seriously add such oomph in your daily wear. Since being a part of the Fine Crew, I have a 10% discount code when you shop with me for first time users! Check it out HERE.

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Just Hangin’ in the Concrete Jungle – An Appreciation Post

Ahhh, there is no other city in the world that can make me as happy then New York City! Something about this particular city that makes me feel SO alive and makes me feel like I’m a part of something. Even though I’m sure the city can get lonely, you’re in one of the most iconic cities in the world-that says something. If a city can make you feel like that, then I don’t know what else there is. One day I do hope I can live in the city while I’m young and thriving. But for now I’ll be day dreaming. Over the summer I went to New York for my birthday to see a few of my best friends. I always think back to myself how grateful I am to have such close friends. It’s harder to make friends as you get older, but those who stay around are the truest ones. As we get older I think we start to understand the real meaning of quality versus quantity when it comes to keeping friends and letting some go. I wanted to blog about just being self aware of the things you enjoy and to celebrate the small things. Make the small things a big impact and turn it into something more because I promise you, it can make a huge difference in the way you see things.

I didn’t take that many photos during my stay because I wanted to try something- living in the moment. But I visited my best friends, Carly Dugan @carly_dugan and Nam Vo @nam_voooo. Along with my boyfriend, Matthew Link @link.matt. Give them a follow!

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Bahama Mama!

The clearest water I’ve ever seen

I just recently got back from a cruise with the boyfriend’s family and it was AMAZING. It was my first time traveling to the Bahamas via Carnival cruise and it was totally worth it. Initially at first, I was nervous I was going to get sea sick, but the water was so calm that I could only feel slight swaying back and forth. In fact actually, I felt more “land sick” when I got back on land. I could feel my body trying to readjust itself from a week of cruising. Other than that, the islands were absolutely gorgeous! Carnival stops at three islands: Grand Turk, Half Moon Cay, and Freeport. Personally, my favorite island out of the three was Half Moon Cay; I have never seen such clear water and SOFT sand. When I say soft, I mean it felt like play doh on your feet!

I also wanted to give a shout out to the incredible hospitality the crew members were during our stay. Everyone who works on the ship is from a different country and I found it beautiful how there are over 70 different countries represented on that boat. The crew members were always in a delightful mood, smiling 24/7 (despite how hard they work) and I seriously think if it wasn’t for them, my experience wouldn’t be nearly as perfect. If any of you guys ever been on a cruise and noticed how sufficient and accommodating your cruise line was, let me know your thoughts! I would love to hear other people’s experiences.

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They Call it Fast Fashion for a Reason

The fashion industry is in its PRIME. Fashion shows, events, meetings, and launching new brands are being held left and right in every major city of the world. Successful celebrity models are always featured in high-in designer brands runways such as Bella Hadid, Gigi Hadid, Kendall Jenner, Karlie Kloss, Kaia Gerber, and the list goes on. But behind all that glamours execution of the fashion runways, we tend to forget how those pieces of clothing are being manufactured in the first place. Fast fashion has been becoming a problem that popular brands such as Zara, H&M, Forever 21, and many more have been exposed to the public about their fast fashion problems and their target audience are now realizing there is an issue that needs to be resolved.

In my User Experience class, we’re assigned a passion project on something we want to see change, something to make a difference in our everyday lives. An issue that I find very relevant in today’s world is the fashion industry. The fashion world is growing and truly at its peak with today’s’ advanced technology and the creative minds to articulate unique fashion. I love that about fashion, but what about everything else behind closed doors? It’s terrible to say that most of the clothes we own, are manufactured in a developing country and those workers sometimes are not treated fairly, nor do they get workers compensation. I understand that’s how the business functions; the brand of the company will hire workers outside the U.S. simply because it’s cheaper to pay for the number of hours they’ll be working. However, I commend those who are advocates against fast fashion. Some people truly care about the fashion industry behind closed doors and those are the people who bring awareness and make a difference. I want to be a part of that difference.

Pimkie Apparels

If I could create an app (does not have a name yet) that is similar to Good on You and create where users have the ability to take a picture of the tags of their clothing and it will share with the users:

  • Prices
  • Where it’s made from
  • Material used
  • Sustainability
  • Suggested products

This app can be beneficial to those who are interested in the production behind the brands they shop from. The app can also compare similar clothing the user is interested in, but may suggest something more pricey, but will get better use out of it. There will be an option if the user wants to shop with only clothes made in the U.S. to avoid clothing manufacturer from overseas. While shopping with this app, it will offer promotions and discounts from potential stores that are recycled friendly or have other ethical values which may have a greater chance of users shopping with a brand they haven’t shopped with before. The user can share their likes, dislikes, and comment about what they enjoyed about a certain brand which then will help other users make decisions when purchasing. The app will also incorporate articles on how the manufacturers are doing as a business; it will share with the users are being treated and if they’re getting compensation for working in such dangerous conditions. This will allow users to be more aware of their clothing production and may inspire individuals to be more conscious while shopping.

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*Shania Twain’s Voice* Man, I Feel Like a Woman!

Can you think of a retail store when the moment you step foot you’re saying “ooohhh, ahhh” and don’t even know where to begin because you’re so intrigued and amazed at a place. Personally, a store that makes me feel rich, sophisticated, chic yet home-country loving, would have to be good ol’ established in 1992 and parent of Urban Outfitters, Inc., Anthropologie. You can sense the type of aesthetic by the way their clothes hang on the mannequins, an accessory table laid out beautifully, a beauty and wellness section with mirrors everywhere to represent your inner and outer beauty. One of Anthropologie’s most jaw-dropping attribute about them is how lovely their decor is displayed. You’ll see cute dainty lanterns hanging from the ceilings, big wooden doors as an entrance, wooden floors throughout the whole store, and of course we can’t forget their home essentials such as bedding, table tops, pillows, mirrors, or even the tiniest thing for a house like rusted door knobs! What else could a woman ask for?? Anthropologie is one of those stores that has this power that can make you feel like a whole new person.

Related image

But let’s dive into the reasons why Anthropologie gets woman of all ages ecstatic to shop with their company. I mean, I can’t blame them, they do such a good job at making you feel like you’re thriving and deserve to be there! So, what are those reasons exactly? And truly, what do the consumers think about Anthropologie’s clothing brand and the experiences that has been held within those big wooden doors.

Author Chavie Lieber on December 4, 2014 expresses the Unraveling Anthropologie’s Intoxicating Store Experience. Something that makes Anthropologie stand out from other retail stores is there tactics based off of comfort and individuality. The corporate creative director of Anthropologie, Missy Peltz tells Racked that the brand aims for “eclectic, rustic, modern” feel. Hence why they put so much effort into the stores physically and visually to create this fantasy for consumers to get lost in. Peltz also mentions that the company aims to hit every sense when consumers are shopping so, just not by experiences but as well as a certain smell, feeling, or hearing something that makes feel happy while shopping at Anthropologie. Peltz says “we want everyone to feel welcome.”

But why are the dresses retailing for $400 or even a ring holder at $70? Because Anthropologie is simply exceptional. Anthro assumes their consumers are loaded with in incredible income, since most of their consumers are from the ages 28 to 45. But what I find interesting is that Urban Outfitters retails their clothing for a lot less expensive than Anthropologie. Now thats a whole other topic to look into, but since Anthro is its own brand, they must stay loyal to that brand and give what the consumers expect.

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Found Quite the Gem in my Closet

Hello babes! Sorry I haven’t been blogging lately. Life is really trying to chase me recently and test my limits, but that only prepares me for the real world, right? I wanted to share with you this outfit I put together while Richmond’s weather was doable… but let’s see how long the weather will last.

The top I am wearing is from Target, but the brand is called Prologue. This blouse was such a cop! It was on sale for $12.00. I bought this in a size medium because I was aiming for that bigger, looser look. I adore the sleeves because their puffy and kind of droopy, which gives it more character and not your typical button up. My jeans are thrifted from Buffalo Exchange. Again, I love these jeans because the material is stiff and you can just feel how authentic the jeans are made. Lastly, these mini heels are EVERYTHING! I actually found these gems in my closet. These slingback heels are making its come back, The pointed heels with cheetah detail gives it a professional look, so I could wear this in the office or a night out!

What Are Your Thoughts on Slingback Heels? Comment below!

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Ethical Values of the Urban Outfitters Family

One of America’s millennials most popular retail stores would have to be Urban Outfitters- known for their grunge, hipster vibes, yet chic for an insta-worthy picture. Urban Outfitters is the parent of Anthropologie and Free People- these three stores sweep young adults off their feet all across the nation with their unique style which allows individuals to feel different and special in their own way for owning clothing that isn’t basic. However, I would like to research about Anthropologie’s ethical values, but since Anthropologie is under URBN, I’ll dive into their family values; where does URBN clothing come from? (United States, China, Indonesia etc) and most importantly, how well does URBN treat their manufactures?

Just by looking at that picture above, doesn’t the fashion just look expensive? Anthropologie is known for a lady store that sells anything from big-flared jeans and a silky blouse, beauty products, a bridal concept, to bed sheets or silverware and modern furniture. This retail store offers a lot and I can’t lie, I definitely shop from Anthropologie and every time I go straight to the sell section! Their prices for a basic tee can be anywhere from $62.00 to $80.00, just for a plain t-shirt, that’s wild! Why does a plain-cotton t-shirt cost SO much? Although, I did notice that basic t-shirts at Urban Outfitters are significantly cheaper compared to Anthropologie. Anthropologie struggles to identify who they are as a brand. Many people shop from specific stores they favor due to their brand but Anthropologie is not one of those stores- they struggle to find it’s clear identity.

Nonetheless, I am more interested in their labor conditions. URBN is proud to promote their OU Community Cares, where employees and customers are encouraged to to give back to their community. I love this aspect but what about the individuals who work for the supply chain? According to the California Transparency in Supply Act, they state about their labor policies, they are committed to NOT use child or slave labor. Unfortunately, that is all I have researched about their labor conditions through another article source. I would still like to further research how often their factories are audited, who and where their supply chains are located.

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Talk Plain to Me Baby

I know we’re all guilty of hitting the “Accept these Terms and Conditions” button when we sign up for something because it takes TOO long to read and half the time we don’t even understand what the terms mean! It’s quite scary too because as humans, we have rights, and when we sign up for something and don’t read the policies- we are setting ourselves up for something that could lead us to trouble. So, what does plain language mean? I had the opportunity to meet the Co-Founder, Deanna Lorianni of Zuula Consulting. Zuula Consulting helps companies and businesses to be clear and compelling with their message content.

Deanna gave us insightful information about what plain language can do for everyone, everywhere. It’s taking a body of text that is filled with these big, fancy wording and simplifying that message into context that an 8th grader can understand. Plain language is not “dumbing” you down, it’s simply taking a body of text and using words that a wide-range of audience can all understand. For example:

I mean, don’t you just see the obvious difference in context??

I really enjoyed Deanna Lorianni as our guest speaker in class. She spat out so many quick facts about how humans are not willingly to read a paragraph if it has more than 100 words. Yeah, no wonder we don’t want to read the terms and conditions while signing up for something! But thanks to plain language, they’ll take those big, fancy words and throw it out the window to make our lives just a little bit easier. 🙂

SEE YOU LT8 (OR NEVER) WIRED BRAS

Free People – Strappy Cami

Shop a similar one here!

Ladies, I cannot be the only one who is sick and tired of wired bras?? After becoming more comfortable with the idea of letting your girls get ~air~ I started to transition into spandex cami bras. Slowly, I am buying more and more spandex bras to allow at ease throughout my day, without feeling restricted due to a wired bra. I get it though- not everyone can wear spandex bras, or doesn’t feel that it will uphold but if you’re just lounging, I would highly recommend any spandex material cami bras! I am currently wearing the a Free People strappy cami. I cannot find the exact cami bra, but I can link one similar!

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A NEW SUMMER MUST HAVE

For a while now I’ve been on the hunt for a good pair of clogs! Yes, clogs! The iconic mom-shoe some people would say, or what our hippie queens would wear in the 70’s. Something about clogs that I find attractive and I like how there are so many different types of styles. I really like how clogs gives you a heel and that they’re closed toed (most of them). The pair I found were fairly inexpensive compared to most others.

If you’re like me and enjoy a heel, the Everlane clogs have been my new summer must have! I like to style mine with mom jeans, a flowy dress, or even loose linen pants pairs nicely with clogs!

Shop the post HERE.

The Cognac Style

The Clog – Everlane

Traditional retail: $180 Everlane: $98

Rebranding The International Centre for Missing & Exploited Children

Helloooo to my Advertising friends and family! During this summer, a few close friends of mine created a special program for the students who lost their internships due to COVID-19. My former professor, friends, and the VCU Ad Club couldn’t just sit back and NOT do anything… so they came up with this program called, The VCU Camp ADventure! This program allowed students to create REAL-life agency campaigns for a non-profit organization, The International Centre for Missing & Exploited Children (ICMEC.)

Objective: Reimagining ICMEC Comprehensive Rebrand and Update of ICMEC Visual Identity, Digital Presence, and Messaging.

PROBLEM: ICMEC lacks brand recognition and awareness. Parents will go to great lengths to protect their child’s innocence, but it’s taboo to talk to adolescents about sex crimes so it stays out of the conversations.

TARGET: Guardians- Anyone who takes care of a child’s needs or has an emotional connection. I.e, parents of little ones. Or, anyone who looks after children such as, coaches, grandparents, aunts, uncles, etc. They’re the defenders, protectors, and keepers of children.

INSIGHT: People who would rather remain blissfully ignorant than face reality.

Strategy: Make guardians feel comfortable enough to have these uncomfortable conversations.

Executions: New logo, new logo, social media strategy, style guide, and Ted Talk pitch.

Contributors: Stacia Mills (St), Jon Ollom (CW), Jordon Cox, (AD), Skylar Abruscati (CW), Sam Hughes (AD), Kyle Talley (AD), and Kim Castro (SMC)

CEO of Neutrals

I Swear I Don’t Always Wear Black…

I know it may seem like I only wear black through my fashion blogs, but I swear I don’t! I’ve actually really become more appreciative of colors as i’ve gotten older. I still really enjoy neutral colors, but bright colors such as red, orange, green, or blue can make a statement piece, so never be shy to give those colors a try!

Today was a gloomy day in Richmond and wasn’t sure if it was going to rain, so I wore a shirt-cardigan. Mainly, I’m here to showcase this beautiful Mejuri piece I was sent! This is the Mejuri Floral Medallion Necklace. A new vintage-inspired medallion necklace for the Spring and Summer icon. It’s so cute and trendy to layer necklaces on top of one another, which you can definitely do with this floral necklace! Sometimes, it can look better alone like how I’m wearing it in my picture.

If you want to shop with me at Mejuri, you can receive 10% off any item! Here is my link.

Happy shopping ❤

Exotic Dancers Research

For one of my major classes, we had the opportunity to grow our research abilities on local, Richmond subculture groups. My team chose to dive deep into the culture of exotic dancers, AKA strippers! Exotic dancers are everything you could imagine. Sexy, youthful, prideful, fun, a fantasy and most importantly, making that money. We practiced qualitative and quantitative research to help us better understand the misconceptions and the reality behind the life of an exotic dancer.


Quantitative Research: Survey Monkey – Posted on social media platforms; Twitter, Instagram, Reddit, Facebook and sending them personally.

FINDINGS:

  • Dancing to get Through School – A majority of our participants have completed some college, but no degree.
  • What’s My Age Again? – 70% of participants are 25 years or younger, however, 71% of participants are between 25-34 years old.
  • Waitress Life – Participants who worked as a server almost made the same rate as an exotic dancer. Servers felt more inclined to pick motivates that feed into a social or environmental preference, rather than dance for money and money only.
  • It’s a Man’s World – 77% of participants are female. While 2/3 of participants employers are male.
  • Full Time vs. Part Time – Customers either attend often; on average about twice a week or customers attend once or twice a year.

INSIGHTS:

  • It’s More Than Just Dancing – Not only are the participants best skill is dancing, but also include: Talking, selling private dances, flexibility and physical strength.
  • Barley Passing – We asked if exotic dancers felt professional their career, about 64% was the average stating they felt unprofessional about dancing.
  • House Fees are Real – Exotic dancers must pay house fee in order to work. Dancers pay around $40-60 in the Richmond area. However, other popular cities have a much higher house fee rates.
  • Don’t Have All the Money in the World – Majority of the customers spend no more than $50. An outliner of 17% of customers answered they spend anywhere from $250-$350 a night.

Qualitative Research – One-on-One Interviews with Celina, Katiya and Kehlani (All our participants wished to stay anonymous, but gave us permission to use their stage name.)

  • Pole Dancing is TOUGH – Some dancers practice on the pole to stay limber/in shape. Oh, and the skyscraper heels they wear? yeah, they wear them to give their bottoms a more firmer natural lift by using their calf muscles.
  • It’s All About Fantasy NOT Sex – Customers come in for different reason; to be seen, to be heard, to feel wanted, to talk to someone, or to even feel a connection.
  • Surface Acting vs. Deep Acting – Surface acting is when the dancer strictly pretends for their client. Deep acting is when the dancer pretends for herself to truly feel in the moment.
  • You do Not Make Thousands Every night – Okay, yes, some major cities dancers will make thousands every night. However, in the Richmond area most dancers made around $300-$500, depending on the night.
  • Not Every Single Dancer Looks Like Barbie – We saw literally every single body type and we thought it was empowering and beautiful to see exclusivity.
  • Private Dances are the Move – Dancers heavily relied on their regulars and private dances, rather than dancing on stage.